rene van hulst

Thoughts Archieven - Page 2 of 4 - rene van hulst

Individuality Matters!

“Individual(n) — a single human being as distinct from a group, class, or family.” It is (relatively) easy to be an individual on a micro level. That’s the level where you can simply be you. The big […]

Jan, 03

Human interaction

We humans have found interesting new ways of communicating with each other. The virtual ways have to a large extent replaced the real thing. Yet, was the real thing truly remarkable?! Was the face to […]

Nov, 17

The end of…

What’s in it for me?! It has been the most asked question in marketing and strategy departments around the globe the past decade. The answer was what needed to be done in terms of positioning, […]

Aug, 18

Laughing at change

Laughing people more easily accept change! Watching John Cleese telling anecdotes is fun to say the least. But within this he said something that truly triggered me. He retold an anecdote from his interview with […]

Dec, 29

Ambition of fear

Ambition of the next utopia Fear has been with us since the earliest of days of mankind. Fear was needed to fight or flight the dangers facing us. But what are the dangers of our (western) […]

Sep, 28

Seriously small ideas

The power of ideas Crisis can only change our behaviours when there are new ideas to turn to. Without new ideas, people tend to stick to their own perceptions rather than change their way of viewing the […]

Sep, 15

Disruptive difference

Disruptive difference is double difficult. Different is already something we humans don’t like. Different is not good, because when things are not to our liking, don’t fall within our internal parameters of value and acceptability, […]

Sep, 07

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